Ford makes a perfume for electric that resembles the smell of gasoline

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It seems that the smell of petrol is one of the elements of a traditional car that will be missing ; more & ugrave; to all those who will switch to an electric model. At least, this is; what emerges from a survey that & egrave; was commissioned by Ford . A result that is no longer surprising anyway; from time to time. What instead & egrave; really curious, & egrave; that the American car manufacturer has decided to create a fragrance dedicated to the Mustang Mach-E GT to ensure that drivers have the same olfactory experience as an endothermic car, or almost.

THE SCENT OF PETROL …

It looks amazing but it is; all true. This fragrance is was called & quot; Mach-Eau & quot; and & egrave; was presented during the Goodwood Festival of Speed ​​2021 which took place concluded a few days ago. We did not want, however, only to recreate the typical smell of gasoline because it & eacute; there are also notes reminiscent of the smell of rubber and the animal world, as a reference to the Mustang heritage. If someone is thinking of buying it, they can & agrave; put away the credit card because & eacute; & quot; Mach Eau & quot; is not serious; for sale.

This is just an initiative that is part of the project that Ford is carrying out to dispel the myths about electric cars and convince fans of internal combustion cars about the potential of these cars. But if the brand really did decide to sell this fragrance in the future, it wouldn't be strange that it would find several buyers. After all, there & # 39; & egrave; always someone ready to buy these & quot; news & agrave; & quot ;. Between customized sounds to replicate the sensations of endothermic models and, now, perfumes, who knows & agrave; what car manufacturers will come up with in the future.


The American car manufacturer also wanted to talk about the work done to create this “perfume”. Ford collaborated together at the company & agrave; Olfiction . Yes & egrave; started by examining the chemicals that are emitted from car interiors, engines and gasoline. From this study & egrave; Also emerged the smell of benzaldehyde, similar to that of almonds, emanating from the interiors of cars and of para-cresol, key note for creating the rubbery smell of tires. These have been beefed up with ingredients like blue ginger, lavender, geranium and sandalwood which added a metallic, smoky and further chewy accent. Furthermore, & egrave; An element reminiscent of the equestrian world has been added, to underline the inheritance; Mustang. Jay Ward , director of Ford of Europe Product Communications, commented ;:

Judging by the results of our survey, the sensory appeal of gasoline cars & egrave; still something that motorists are reluctant to give up. The Mach-Eau fragrance & egrave; was created to give them a hint of that fuel aroma that they still wish to be intoxicated by. It should remain long enough for any doubts about GT's performance to evaporate.

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