LinkedIn tests in-app tab with TikTok-like feed

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Microsoft's business social network LinkedIn has started testing a video tab in the app. It contains a scrollable feed of vertical videos, a way of offering videos that became famous with TikTok.

LinkedIn video feed. Source: Austin Null

LinkedIn user Austin Noll discovered the feed and Techcrunch heard from Microsoft that it was a small-scale test. According to Microsoft, users increasingly need to consume information through videos and the feed is a way to offer this via LinkedIn. This is done in a tab called Video in the app.

Posting videos on LinkedIn has been possible for years, but until now they were visible in your own posts. The new feed seems aimed at allowing you to watch more videos faster. It is unknown if and when the feature will go live for all users. For now this is an early test.