Michelin: new products and services for travel launched in 2022

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Michelin has always worked to make travel more and more; safe and offers a series of products and services dedicated to all those who love to travel. Specifically, during 2022, the company & agrave; has launched some important innovations. We are talking about new tires for cars, motorcycles and bicycles and a series of services.

NEW PRODUCTS

Specifically, in 2022 & egrave; Michelin Pilot Sport 5 has arrived. This is the new sports tire for road use, dedicated to high-performance sports cars and sedans. Among the most important features; important, Michelin indicates improved driving precision and excellent reactivity; cornering. Elements guaranteed by racing-derived Dynamic Response technology. There is also a very high grip and excellent braking performance on both dry and wet surfaces.

For motorbikes , on the other hand, & egrave; the new Michelin Road 6 tire has arrived, a product suitable for a large variety; of motorcycles, from touring to naked, up to road enduro and designed for those who travel many km every year in all weather conditions. And for the world of racing bikes , Michelin has introduced the new Power Cup tire . It is a product designed to offer more; speed, smoothness and greater grip when cornering.

In addition to these important innovations; specific for the world of 4 and 2 wheels, Michelin has renewed its well-known Michelin Guide application with new features. For example, restaurants will be able to be included in the App and in the official website of the Michelin Guide Italy as the tests are completed and the restaurants selected.

Always with a view to offering services dedicated to those who love to travel, Michelin offers, for example, the possibility; to research and make stays through the selection proposed by the TabletHotels.com site.

SUSTAINABILITY?

During the year, Michelin has ribadito the objectives of its & quot; All Sustainable & quot; strategy which aims to achieve neutrality; of carbon by 2050. By 2030, however, the company & agrave; points to:

  • Reduce the CO2 emissions of its plants by 50% compared to 2010
  • Increase the content of sustainable raw materials in all its products to 40%, to reach 100% by 2050.

To achieve these goals, Michelin is working in different areas.

Michelin works on diversified projects, in different areas: from R & amp; D to digital services and solutions, from partnerships aimed at developing new technological materials and new forms of mobility, passing through new systems for the reuse of tires at the end of their life, up to competitions. An area, the latter, which has always been considered a real open-air laboratory that allows you to experiment with new technologies to be transferred to series products.

120 years have passed since the birth of Michelin but this company continues to remain a reference point for mobility.

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