Microsoft has confirmed that it is on the CES in January in Las Vegas his last keynote. Also, the position of the trading floor disappear. Microsoft proposes that the annual frequency of the CES does not work well with its product releases.
According to Microsoft, played there several considerations have a role in the decision to leave the CES. According to the software company that it is increasingly through other channels with the customers are in communication through fairs. So call the company Twitter, Facebook and Microsoft.com as important channels of communication. In addition, the software giant, Microsoft Stores in the US.
Another reason is the annual frequency of the Consumer Electronics Show in January. This frequency and the month of January, just after the busy christmas sales, would no longer fit in the planned product releases of the company.
Microsoft is already 20 years at CES, but in 2012 will be Steve Ballmer to be his last keynote issue. The Redmondse software maker wants to now big announcements to keep for his own events. Engadget know further report that there are no big surprises are to be expected in Ballmers keynote. The Microsoft ceo would only be a wrapup want to give of existing products, and the current position of Microsoft within the market.