The historic Italian brand Pininfarina also has its own collection of NFTs, and as expected this is not a non fungible token any, but & igrave; of real masterpieces of Italian design . Everything is; centered on the Modulo concept, a futuristic project that dates back to 1970 when the car was exhibited at the Geneva Motor Show. It was pearly blue, and consisted of two superimposed body shells . So it is absurd, yet so it is; fascinating, given that this concept was to represent our country and its inventiveness at the Osaka Expo of the same year.
DA REALT? A NFT
The futuristic project now becomes non-fungible thanks to the collaboration between Pininfarina and 1of1: they are five pieces of art based on the original sketches of the Modulo , represented over five different decades between 1970 and 2020, which will be auctioned at RM Sotheby & # 39; s on 24-26 May . Who will win them? avr & agrave; the honor of to own a digital portion of one of the most important products; representative of Italian design and will have; access to various benefits , including a video animation with original soundtracks, the visit to the company museum with the President Paolo Pininfarina as an exceptional guide, original contents and private sessions.
The metaverse could not be missing: here the owners of NFT Pininfarina will also own a digital replica of the Module . And among the twists and turns of the virtual world they will be able to travel enjoying the (digital) experience proud to hold the flag of Italian design high, even in the metaverse (perhaps they would prefer to lead the Battista in the real world, but that's another matter). Here are the words of Paolo Pininfarina:
We are proud that our first NFT collection is dedicated to giving a new life to the Modulo. The concept car designed in 1970 is; a manifesto of the Pininfarina vision: beauty and innovation to design the future.
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