The Hanseatic city wants to be a pioneer: developing the tourism of the future. You want to be environmentally conscious, as far as possible climate-neutral and authentic travel experiences allow. Just a beautiful idea?
It’s hot in Hamburg, and 34 degrees in the shade. So move slowly and drink a lot. The water bottle out and … “Cheers”, says one. “First, a grain, nech?” Grain, the clear liquor is in the North of Germany. The toast comes from a man who makes in front of his Shoe store a little break on a comfortable garden bench on the edge of the leafy sidewalk. “Must be fun”, he says, we both laugh and get into conversation – about the district, which has long been a gray working-class district, with factories and small apartments, and is now pretty hip and a little alternatively a lot of young families, lots of bicycles, organic bakeries and vegan Restaurants, small shops, Thrift stores, Eco-fashion, carefully repaired houses, cultural and meeting centres in former industrial wastelands.
Creative, ecologically, socially
The district of Hamburg Altona not part of the traditional goals that you want to explore as a guest of the Hanseatic city. The changes just has a lot to do with a new tourism concept, the Sascha Albertsen and his Team for the Hamburg tourism GmbH have developed.
“Hamburg sustainable experience” is the name of it and is pursuing the goal of “to create a sustainable Balance between growth and prosperity on the one hand, as well as ecological compatibility, social responsibility and cultural sensitivity on the other hand”. Specifically, this means: Hamburg sets in the area of tourism growth, but also the responsibility for the developments that go with it. Climate-friendly, it wants to be, and for the Coexistence of hamburgers and guests use.
Sustainable stay: Hotel in a former water storage
The guests should be satisfied that the quality of life be promoted in the city. But land and resources of the city are limited. Therefore, according to the Credo, you have to deal with what you have, creative and sustainable. Sounds good. But this can succeed? Suggestions for the practice Test on the website www.hamburg.tourismus.de/nachhaltigkeit or in the handy brochure “Our green Hamburg”.
It is recommended the arrival by train, with 100 per cent green electricity on-the-go. It then continues with the green power-operated S-Bahn, the particularly low-emission eco-taxi, a vehicle, a Car-Sharing provider, with the E-scooter or a Bicycle. It is in Hamburg, indeed, at almost every corner throughout the city you come to one of the 350 rental stations.
Sustainable’ll be
Who comes only a day to visit, as I do, go immediately on a tour of discovery, who stay longer, you can even spend the night in a sustainable manner – in a property, which is committed to the environment and nature. Of which there is in Hamburg a whole series. Advertise with climate-friendly construction, food in organic quality and regional products, with its own environmental management or the bee colony on the roof.
Some of the houses also support social projects that are for disabled guests and emphasize the special appreciation of the employees. Find it is area of the sustainable Hotels almost in the entire city. Because Hamburg tourism’t want to focus on the guests in the downtown area, but they distribute in different parts of the city draw.
Sustainable fashion in Hamburg Altona
They were, says Sascha Albertsen, networkers, working with city planners, local district offices, and the promotion of the economy in order to create the necessary distributed infrastructure. And you are invention – rich advertisers who know how to make guests curious-to “green” excursions, Shopping tours, or the exploration of the city, in which all sorts of Green and Sustainable hides. In Altona, the are packs around Hamburg’s first Non-Shop “General cargo” or the port of wood wood manufacture, which is known for regional Upcycling: from waste wood produced during the processing of the port, new furniture and accessories.
A few streets further, there are natural textiles, organic herbal teas and organic Delicatessen. In the Shoe business of a nice gentleman, told me the development of his part of the city Altona, flip-flops made of rubber with cork sandal. And in the historic halls of a former ship’s screw factory Heise, among other things, a cinema, media, businesses have moved, and a bookstore.
Sustainable process
Of course this is all just a beginning. Because Hamburg is still a car city. And a port city with a large cruise Terminal. And of course there is hardly a building that is completely climate-neutral. But, says Sascha Albertsen, sustainability is a process. You wanted to do in Hamburg, and the guests of the city for the theme of awareness. Particularly clearly, this can be done in the sustainability pavilion “Osaka 9” in the port City.
Sustainable construction: the Playground on the roof
Hamburg’s newest district, so you can learn here in a small exhibition, met in a variety of areas of highest Sustainability standards: The ranges from the conversion of the former port and industrial area on mixed use, short distances, efficient supply of energy to environmental friendly buildings. The Headquarters of the German news magazine “der Spiegel” comes about without the heating and air conditioning. The energy consumption was reduced thanks to triple glazing, geothermal energy and photovoltaics.
Who explore opens, the “green” in Hamburg, discovered the city quite new, because here things are moving in fact. And this is really fun!