Olympus stops making cheap cameras. Due to the competition of smartphones with ever-improving photographic opportunities for the Japanese company is forced to stop with its V-series cameras, for less than $ 200 to be sold.
In the past fiscal year that ended in march, turned the cameratak of the company a loss of 225 million dollars, because demand for compact cameras lagged behind the expectations of Olympus. The demand for cheap compact cameras, because they are often not much better than the cameras in smartphones and the latter is easier to share photos on social networks. Also offer the smartphones many apps to take pictures on an easy way to edit, writes The Wall Street Journal.
Olympus is going to concentrate on high-end cameras with interchangeable lenses and the mirrorless cameras. Due to the lack of a mirror between the lens and the sensor these cameras smaller and lighter than most slr cameras, while at the same time photos of good quality.