Netflix is going this year to further expand in Europe. That has the company behind the videostreamingdienst disclosed at the presentation of its quarterly figures. Previously said the company was still that further international expansion is still on.
There is already a long time of speculation about a Dutch release of the videostreamingdienst, especially after the company appeared to find staff that speak English. In January, Netflix, however, that further expansion preliminary would be postponed. Maybe there is a Dutch release still in the pipeline, but it is also very possible that Netflix’s service first in larger countries like Germany or France introduces. At this time, is of American origin, service in Europe for use in Scandinavia, the United Kingdom and Ireland.
The numbers of Netflix shows that international expansion is still a financial success; in the first quarter of them suffered Netflix 77 million dollar loss. That is, however, less than the 105 million dollar loss that Netflix’s international expansion was made in december and the 103 million dollar loss a year earlier. However, the number of subscribers is still increasing. In the first quarter was Netflix outside the United States a net 1 million subscribers, bringing the number of international Netflix subscribers amounts to 7,14 million. As a result, there 810.000 a trial. On streaming within the United States, Netflix or profit: 131 million dollars in the first quarter, on a turnover of 639 million dollars. In the US, Netflix’s 29.2 million subscribers, of which 1.3 million trial subscriptions.
In a conference call with advertisers, of which Seeking Alpha transcript has been published, says Netflix ceo Reed Hastings that the company intends to be more private, exclusive content. Hastings thinks that for many people a reason to subscribe. Recently published Netflix its own drama series House of Cards and the horror series Hemlock Grove. The fear was that a lot of people specially for House of Cards with a free trial of the service would take a month, and after watching the series the service would terminate. According to the company, however, have of the million people who in the last quarter of a trial have taken, only 8000 people the subscription within the trial period again terminated.