Fewer exhibitors, fewer visitors, less sense. The auto trade fair as a meeting point and a magnet for the public. In Geneva, the hangover of an industry in transition.
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Cloudy mood at the auto salon
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Little bit of a celebratory mood at the Geneva auto salon
Auto shows are always the same: hordes of journalists and people who somehow got press accreditation, press on the same day as the latest models and the nose flat. In addition to the novelties of pretty women smile with short skirts, in uncomfortable shoes. Some of the mainly male journalists look at some point still on the cars and report about it. As the decades was long. Also last year in Geneva.
But this old world is history. The Models are gone this year, largely, for the first time, the public debate has arrived in the old PS-world in which women and cars belong together, such as in slippery calendars for oily wrench-workshops. Or only the money is missing?
A discontinued model – hostess, posing in front of large sedan
Fair? Online Configurator!
But the upheaval of over a hundred years of car-industry, not only in such Details. In Geneva, the beginning is felt from the end of the Institution of the auto industry, which already seemed like a long time from the time, like a relic from vordigitaler time, where roving Reporter with a thick cigar hacked your reports from Geneva in the typewriter, while the photographer developed the photos. At that time, the father went with the son to the fair and informed for the next car purchase. Today, the Older configure, even among us, in the past, perhaps so, your new car online.
Some auto dealerships have made, for this reason, dense. Similarly, it will be in the car to measure, since most of the insiders are here in Geneva to agree. Detroit, the first event of the year for the industry, will be laid in the summer. The size of the competition by always, shortly afterwards, to be held the end of the technology fair CES in Las Vegas, on of the major car manufacturers of modern work, as on the dusty motor show in Motown. The engines have lost in the fight against electronics in the USA.
VW is not in Frankfurt???
The other places are: In Paris, the halls prevailed in many trade fair last September, yawning Emptiness. At least 15 automobile brands will not come in this year at the IAA in Frankfurt, including big names such as Toyota. BMW reduced its exhibition space in Frankfurt from 11,000 to 3000 square meters. Volkswagen should have cancelled the IAA participation initially, but, as you can hear, but not be retuned to the IAA a death blow.
A current picture from the Geneva auto salon: recently, unthinkable…
On the Volkswagen Stand here in Geneva, most of the staff on Tuesday morning early; all were calculated in the usual trade fair jam, alone: it gave him. A whole range of manufacturers such as Ford, Volvo and Opel are missing, who is still in the process saves costly to Arrive by employees from Overseas, inclusive of the excessive hotel rates – the fair is comparatively empty.
Behind the decline of the car-to measure more than the Online sales configurators or the digital age, where you have to reach journalists more effective and, above all, cheaper but can be used as a trade-fair appearance for a few million Euro.
Volvo with the speed-brake
In view of the duration of congestion, shortage of Parking spaces and exhaust debate of the individual transport changed fundamentally. The time of the speeders, the cars as a status symbol, is over. Even if you don’t want to understand, in Germany many. Volvo announced in time for the fair audience effectively, limit all cars to 180 km/h maximum speed. Most of the manufacturers are not there yet, but the tag long ago.
A E-Scooter: For the last mile
A Mercedes staff says to us, his employers change from the classic car manufacturer to a modern mobility service provider. To come on the economically and ecologically most favourable route from A to B as comfortably and quickly, this was the customer request, to meet.
Therefore, the offer of many manufacturers of bicycles, small scooters or Skateboards with E-grown drive for the last mile. But how to get the brand feeling? Difficult Task. But exciting. After the year-long exhaust has a playful fraud in the industry is your credibility even among die-hard car fans, and now the audience looks like they re-invented.
And even when the fair is on in contagion: There are also positive signals from Geneva. For the first time an electric car has been selected with the Jaguar I-Pace for Europe’s car of the year. In addition, all of the car can be reassured fans: Breathtaking Design and cars that you want to have immediately, there are still. Also with electric drive. The interesting question is only, whether you buy them in the future – or just about a car-sharing leases. At car shows you can do without.
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Geneva auto salon 2019: Piëch comes backFair, with a lack of
For the first time, in 1905, held, the Geneva motor show has always been the first European auto show of the year. The Show at the Palexpo site has always been a small and fine. But more and more exhibitors to cancel, is also expected to favor the Swiss. This year, Jaguar/Land Rover, Ford, Volvo, Opel and Hyundai waive the Salon.
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Geneva auto salon 2019: Piëch comes backBrisk Anniversary
Bugatti, one of the twelve brands, the Volkswagen group with its headquarters in Molsheim (France), this year 110 years old. The day is celebrated with a special edition of the Chiron Sport “110 to the Bugatti”. Matt blue in the paint, and at various Points in the Tricolore (pay attention to the rear view mirror!). 16-cylinder, eight-Liter displacement, 1500 HP. Something costs: gross price of 3.15 million euros.
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Geneva auto salon 2019: Piëch comes backVery British
Yes, Bentley is a VW subsidiary. And also have reason to celebrate – namely, the 100. Birthday. Comes, limited to 100 copies, this Mulsanne in memory of the company founder W. O. Bentley on the market. Based on the last W. O. Bentley’s self-drawn model, the 8 Litre of 1930 (in the Background).
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Geneva auto salon 2019: Piëch comes backFrench Rookie
So the designers and engineers of the PSA in front of, a subsidiary of Citroën urban mobility. The Ami One (Ami, French for friend) is based on the Smart concept, but His 8-horsepower electric Motor creates just 45 kilometres an hour. So no car driving licence is necessary, to roar with him through the city. Target group, is quite clear: young people.
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Geneva auto salon 2019: Piëch comes backAachener Answer
2015 Günther Schuh founded on the Campus of the RWTH Aachen, the e. GO Mobile AG. Become known by the community project Streetscooter of Deutsche Post DHL, has developed a Shoe with his Team, this electric micro-car, shown in Geneva as a sports version. The sale of the e. GO life should start in March, with prices starting at 15.900 euros.
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Geneva auto salon 2019: Piëch comes backSkoda SUV no. 3
After the success of the model Kodiaq and the Karoq the third SUV now comes from Mlada Boleslav. The VW subsidiary Skoda unveiled in Geneva, the Kamiq, an “SUV for the City”, as it is said in Marketing talk at Skoda. The names of the three models are borrowed from the language of the Inuit, but there, in the North of Canada and Greenland, the car is hardly used.
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Geneva auto salon 2019: Piëch comes backVolvo’s Tesla-Fighter
Polestar, the E-car brand Volvo. The Sweden, have now presented in Chinese hands shortly before the Geneva Salon, the Polestar 2. He should still go this year in the series, just below the Tesla price range for 40,000 – 60,000 euros. The equivalent of 400 horsepower should make for 560 kilometers of range.
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Geneva auto salon 2019: Piëch comes backIngolstadt Electrician
Audi also wants to be a Tesla fighter. The Ingolstadt-based company have to follow the first model of the E-tron range now on the market, with more to. For example, this SUV called the Q4, the Ingolstadt-based show, now in Geneva as a study. He is said to have, depending on the battery size, a range between 400 and 600 kilometers, and 2020 in the market.
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Geneva auto salon 2019: Piëch comes backElectric Off-Roader
The VW brand holds back in Geneva. The wolf Burger is concentrating on the second half of the year, as the new Golf VIII is expected and the start of series production of the electric car ID. On the auto-salon, the study of the ID Buggy is shown in the memory of the beach buggies of the 1970s, which were built at that time based on the beetle.
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Geneva auto salon 2019: Piëch comes backPiëchs Return
How? The Piëch is coming back? Yes, but not Ferdinand, in Wolfsburg, disgraced Ex-VW-Patriarch, Anton, one of Ferdinand’s sons. The established Piëch Automotive and want to get involved with the “Mark Zero” in the Segment of Sport-E-car. It means you have found “no one who can fulfill our wishes”, and therefore it was decided to build the car itself.