Published 6 February 2024 at 09.00
Domestic. After less than a year as chairman of the Swedish Football Association (SvFF), Fredrik Reinfeldt has already made himself extremely unpopular. And his actions lately cause the anger to increase even more.
– It is boiling in the movement, says a source with access to the Football Channel.
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For a week ago, Aftonbladet reported on the fierce criticism of Fredrik Reinfeldt as SvFF chairman.
The problem had then become so serious that Reinfeldt, together with general secretary Andrea Möllerberg, went on a “mini-tour” to improve relations with the unions in the country .
The dissatisfaction with the former prime minister is due, among other things, to his not being present and the fact that he has neglected to appear at a number of important meetings.
In addition to being full-time remunerated chairman of the board of SvFF, Reinfeldt sits on eight other company boards (of which he is chairman of three), and he is considered to prioritize his other assignments.
– It is a great disappointment to Reinfeldt in several quarters. It doesn't feel like he cares about us out in the district associations. The Football Association is about to transform from a people's movement into a white-collar organization, says a source to Aftonbladet.
The football channel now reports that the anger against Reinfeldt is growing after he went to London this weekend on a “networking trip” with Swedish Elite Soccer. This while he is accused of ignoring the Swedish districts.
And Reinfeldt just this weekend had an excellent opportunity to meet representatives of all 24 districts, who gathered at a competition conference in Stockholm. But he opted out.
A picture from the trip showing Reinfeldt in London has been posted on Svensk Elitefotboll's Linkedin page.
In Idrottens Affärer, columnist Åke Stolt writes about the widespread the dissatisfaction with the SvFF chairman – whom he himself describes as “a brake pad that is feared”.
“The reports say that those who voted for Lars-Christer Olsson feel strengthened in the opinion that they made the right choice, but also many who voted for Reinfeldt now realize that they made a mistake.”
Åke Stolt also writes:
“There are rumblings in the ranks. What was feared has happened. Fredrik Reinfeldt is handling the big the Swedish Football Association district with his left hand and after doing his duties for the other eight boards where he works. And his own company.”