The "Alfa Romeo Certified" was created to guarantee and certify the used vehicles of the Italian manufacturer. This way, people will be able to buy them with confidence. The new programme, launched in Italy and soon also in other European markets, will therefore allow Alfa Romeo enthusiasts to confidently choose a used vehicle that is the best choice. been selected, checked and certified directly by the brand.
HOW DOES IT WORK? 
The automaker explains that all used vehicles “ Alfa Romeo Certified” are subjected to a series of checksvery scrupulous. Specifically, Alfa Romeo specialized technicians will carry out no less than 120 checks, from the bodywork to the electronics, safety equipment and mechanics. If necessary, only official Alfa Romeo spare parts are used.
Used vehicles that can boast the "Alfa Romeo Certified" they can count on a guarantee of up to 24 months from the date of collection, with unlimited mileage and no excess. Valid throughout the brand's authorized network, the warranty covers the manufacturer's spare parts and labor costs. In addition, this guarantee can be extended. be transferred to a new owner if the car is sold before the expiration date. 24/7 roadside assistance throughout Europe and many other personalized services and financial solutions are included.
Thanks to a completely revamped website and dedicated areas in the showrooms, customers will be better served. offer a new, easier shopping experience. complete. Through the site, customers will be able to search for the most popular used models. suitable for their needs and then go to the dealerships to view them in person.
For the Italian brand, "Alfa Romeo Certified" represents a further step forward in the development of its ecosystem of services to create an ever higher quality customer journey. Highlights of the program include; the NFT (Non-Fungible-Token) certification on Blockchain which guarantees the identity of the and the good maintenance of the car (a system that debuted for the first time on the Tonale). Raffaele Russo, Country Manager of Alfa Romeo in Italy, commented:
Alfa Romeo is taking another important step forward. The customer experience that Alfa Romeo offers its customers is; today enhanced by Alfa Romeo Certified, an exclusive certification program dedicated to the world of used cars. We will propose our offers in a clear and transparent way through an exclusive digital channel created ad hoc which also allows us greater protection of the residual value of our cars. Alfa Romeo Certified will be the best way sure to buy an Alfa Romeo, thus entering the to join the Tribe.
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