Audi brings Holoride virtual entertainment to CES 2023

Audi will be uploaded. present at CES 2023 in Las Vegas where it will offer; the possibility; visitors to try the particular entertainment system created in collaboration with Holoride, a startup founded in Monaco at the end of 2018 and in which the house of the 4 rings holds a minority stake.

We're talking about a platform that allows passengers to enjoy specific real life experiences. virtual through special viewers. The novelty it is that the technology developed by Holoride that we also got to try, adapts the virtual contents to the driving movements of the car in real time. So, for example, if the car turns right, any plane flying in the virtual environment will also turn right. the same direction.

An additional advantage of this technology is; which, by synchronizing the visual and real user experience, Holoride reduces the risk of motion sickness, which many passengers experience when watching movies or other dynamic content on a moving car. At CES 2023, visitors will be able to experience this technology as rear passengers in the Audi e-tron and Audi e-tron Sportback.

GI? AVAILABLE

This new entertainment platform is the perfect choice for you. already available in Germany on Audi models equipped with the MIB3 platform i.e. Audi A4, Audi A5, Audi A6, Audi A7, Audi A8, Audi Q5, Audi Q7, Audi Q8, Q8 e-tron, Audi e- tron, Audi e-tron Sportback and Audi e-tron GT. All these cars, therefore, are already ready for use. potentially designed for use with this platform. Reality headsets Virtual Holoride must be connected in virtual mode. wirelessly to the vehicle via Bluetooth. During 2023, this platform will arrive in the public sector. also on other European markets.

For now, users can enjoy passing the time with some games and a variety of interactive content. Audi makes it known that it is the new game "Pixel Ripped 1995: On The Road" is also coming.

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