Mazda accelerates on electric: a new 3-phase plan towards 2030


Mazda has decided to update its strategic plan, accelerating on electrification >. In addition, he shared the renderings of a coupé sportywith shapes reminiscent of those of the MX-5. No particular technical information has been provided on this car described by the Japanese brand as a “Vision Study Model”. Therefore, at the moment it seems to be a simple design study, an exercise in style.

This concept, therefore, should not anticipate any production model. Already; in the past, however, Mazda had unveiled a number of concepts that never went into production. However, nothing prevents us from thinking that some stylistic details could then be present on future models of the Japanese house, perhaps already available; starting with the next generation of the MX-5. There will be however way to find out over the next few months.


In recent years the context in which automotive manufacturers operate & egrave; changed dramatically, particularly in Europe with the growth of electrified products and the related regulatory environment. For this reason, Mazda has decided to update its strategy. To be able to respond flexibly to these future changes, Mazda has presented a three-phase plan towards 2030.

Going into detail, from now until 2024 , the automaker will focus on “ on "achieving greater resilience to changes in the environment by focusing on strengthening its technological development, supply chains and cost reduction efforts".

In addition, it will continue to work. to accelerate the electrification of its cars, launching new products that meet the regulations in the respective markets, consequently implementing its multi-solution approach. Next year, for example, will arrive; the Mazda MX-30 R-EV, a variant of the MX-30 electric crossover that we already have; tested, characterized by the presence of a Wankel engine used as a range extender. Other electrified models will also arrive, including the 7-seater Mazda CX-80 SUV.

The second phase of the new Mazda plan will take place at the between 2025 and 2027. As regulations become more and more; stringent conditions, especially in Europe, Mazda will continue to to build the components of its range necessary for the transition to electrification. This is will understand both the refinement and use of Mazda's multiple electrification and production technologies, and the global launch of new battery electric vehicles.

The third phase will end in 2030. the transition to electrification through partnerships in different areas. In fact, the automaker has announced a series of agreements for the development and production of electric powertrains. You will work with partners also on inverters and on the development of new technologies for electric motors.

Mazda will evaluate; also the possibility; to invest in the production of batteries. In the meantime, it will continue to work. to source batteries from its partners including Envision AESC. At the same time, the automaker will work on a new basis. as well for the development of an advanced driving assistance technology to be integrated in its future cars.

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