& quot; Procrastination & quot; …. Today there & # 39; & egrave; perhaps a tendency to procrastinate towards the adoption of the electric car in Italy and beyond. To talk about the development of mobility; electric we went for a coffee & egrave; with Alberto Stecca , co-founder of Silla, an Italian company that operates in the e-mobility sector, producing products for mobility; electric like the well-known Prism wallbox. And Stecca has clear ideas about the problems that lead people to delay the adoption of electric cars.
Today it is; certainly possible for many people, not everyone evaluates the transition to mobility; with the right objectivity. There are still contexts in which mobility is; electric not & egrave; functional like the traditional one, as for those who go a long way. However, in the next 24-36 months there will be; an explosion of new car models on the market. Many people postpone the switch to electric cars also because of resistance to change. There is a tendency to go towards who knows & agrave; what kind of immense discomfort in switching to electric car when it's just one of the many anxieties, thanks to the many wrong or misleading information that still circulates.
The beginning of the adventure for Silla is not; was certain & quot; simple & quot; since 6-7 years ago the context was very difficult and talking about electric was almost a tab & ugrave; …
Even today there are people who tell us that they will switch to electric cars only when the state provides; an indication on how to dispose of the batteries.
When we started 6-7 years ago to try to understand how to work in the electrical sector, when you talked about this topic in the industrial sector you were not well received. If you had an idea and went to the bank to get something funded to charge electric cars with solar energy, they would ridicule you.
I come from a car dealer background and have always provided mobility, sales and service services. When I realized that over time more people started to work on batteries and cars and more; the price could have dropped, making mobility easier. electric more & ugrave; accessible, then I said to myself that it was only a matter of time. This is serious; the future and I want to work to make s & igrave; that takes place in the shortest possible time. Although when we started it was not entirely clear from the scientific point of view as it is; today, already it was understood that the car did not pollute where it moved. Thinking about tomorrow, I prefer that the cities & agrave; are clean and that the pollution is concentrated where the batteries are produced, because in these places you can & ograve; better control it instead of having millions of diffuse sources of pollution.
< p>Alberto Stecca today leads a company that looks to tomorrow. We wanted to understand where Silla's idea came from and where the will was born; to move from the traditional automotive world to that of the future.
The spark is; born when I met Cristiano Grilletti with whom I founded the company. Cristiano also comes from the automotive world, but from the industrial sector: & egrave; an electronic, a computer hacker, always a super supporter of electricity and in the dialogue between me and him we understood that there was the possibility; to do something, even starting with little and putting our own means to finance the development of our product. In 2016 there was no product on the market to exploit solar energy to recharge electric cars.
Create a company that deals with solutions for refill is not; it was certainly easy, especially at the beginning. Here's what Stecca told us about his experience.
In 2016 there had not yet been the pandemic, the crisis in the supply of components and the war. These are factors to which the whole world is & egrave; found unprepared. I believe that startups have a lot more; capacity to react to crises but there are difficulties; that inevitably can lead to “ death '', like a lockdown that comes when you have a full warehouse and are ready to start production … and at that moment they close the company. Here you have to choose whether to pay the rent of the company or have you evicted from the house. I knew our idea would work. For me it was clear that we had a solution in hand that the market would have wanted sooner or later and that it was just a matter of resisting. Meanwhile, the banks ridiculed us, but more so; we talked about it and more & ugrave; we found people who wanted to lend a hand: from the first collaborators, now employees even with important roles, to the first group of partners that was a group of customers.
Silla wanted to aim for the pi & ugrave; complex private market and not the b2b one where you talk to large companies that in turn talk to commercial businesses …
We live in an industry in which there are many contexts in which you depend on someone else, perhaps a large operator such as an energy provider. The decision is not up to you, you can just wait and hope it is as they say. If, on the other hand, you want to consume the energy produced with your solar system and we decide to do so, no one can; make us wait. In condominiums, however, it is not; simple. It should be straightforward because, instead, it should be much more; hard to live the old way. So, we've decided to do the things we know people really need to accelerate this transition. After all, mobility & egrave; done at 80% of daily life home-work. Car charging for these trips can be managed locally with energy produced from renewable sources.
For the future, it will be necessary to focus on greater independence of a home-mobility ecosystem.
The public infrastructure will develop, but it will not be necessary to rely on it in all places equally. In some places & egrave; fundamental but not in others.
Stecca then told us about how the industry is evolving with the advent of mobility; electricity and what is there; still to be done at European level.
We are in a moment in which there have never been so many; many incentives also for the development of new products. Funds that come from Europe. One of the most important arguments discussed in the press concerns the & quot; damages & quot; of the advent of mobility electric that will bring; via the Italian automotive industry and which will deliver the Italian car to the Asian/Chinese sector.
You cannot & ograve; deny that the Chinese have absolutely incredible experience in this area, however; the European goal is 2035. We have plenty of time to set up our plans to create our own industry. Many big companies have left. The most electric car sold in Europe & egrave; the electric 500 that is produced in Europe and not in China.
I hate seeing big companies making cuts with the excuse that mobility electric & egrave; arrived too quickly, when instead they had time to do it but did not invest in conversion. If we look at Volkswagen, the German manufacturer is; a European company that has invested heavily both in the conversion of the plants and in terms of staff training.
According to a recent survey, & egrave; the number of cars registered to the under 25s collapsed. Young people no longer have; the dream of having the car at the age of 18 which meant, for the past generations, freedom. Perhaps because & eacute; young people are changing the approach to mobility and therefore they are waiting for the right car to 'be born' directly electric?
In the car market in Europe, age average of an owner & egrave; over 50 years old. Without a shadow of a doubt, with the passage of time, these people have seen the advent of a series of financial products in the automotive sector that we are used to today. Once, however, you only made 20-25% of loans while for some years we have been doing it. arrived at 80%. More & ugrave; you are going to approach a monthly payment with a series of included services (such as insurance), plus; we arrive at a concept of cost of use. In the meantime, many sharing services have arrived, forms of mobility; less demanding than having to buy a car. The ownership model, at least for mobility; urban, will be & agrave; more and more; rare. The new generation is already there; adopting more models; for sharing and for individual use. This means that the transition to mobility electric can & ograve; also lead to mobility; more sustainable and less consumerist. In fact, by doing some all without, we can empty the towns from cars.
< p> Soon Silla porter & agrave; on the market a new product that & egrave; the turnkey solution to the problem of how to make the house communicate with batteries, cars and photovoltaics.
When today you want to equip yourself with everything you need to be the most; efficient as possible (the electric car, a storage system and the photovoltaic system) the integration is very complex.
Imagine the walls of the houses that have these systems. You can find storage packs, storage inverters, solar inverters, a grid gateway, electric car charger and maybe the ups. By dint of seeing walls of this kind, we tried to understand if it was possible to put everything together by making a single system that would guarantee maximum efficiency. So it is we started doing it. We presented the concept at the Intersolar in Munich and now we are working hard to bring it to market as soon as possible.
The thing I like best & ugrave; & egrave; bidirectional charging because & eacute; I believe it is the technology that will allow; an additional level of efficiency. The possibility to be able to take energy from cars for utilities or to pass energy from cars to the grid when there is need may & agrave; bring huge benefit.
Why & eacute; 149 (the name of the new product)?
149 & egrave; the square of the first 3 prime numbers and is; a reference to the proportions of this product: 1 depth, 4 width and 9 height. Silla has a certain eye for the design of its products. 149 & egrave; an aesthetically beautiful and very futuristic product.
Silla sar & agrave; present at the Paris Motor Show. We therefore asked Stecca to give us some anticipation on what they will bring.
Surely the central theme will be; the integration of renewable energy production with mobility; within the household. In the automotive sector, before, we didn't worry about what was at home. If car manufacturers actually want to have an important market share in mobility; electricity, must enter with solutions dedicated to domestic users. In Paris we will demonstrate, in a context linked to the car, how an electronics manufacturer interprets its own concept of an evolved home environment where the renewables generated on the roof are integrated with the batteries that are in the vehicle, passing through the entire management of the house. .
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