‘Cheaper Apple TV in 2022’
The new Apple TV will appear in the second half of 2022, according to Kuo, the analyst reports in a tweet. The device can compete better with other media streamers such as the Google Chromecast, the Amazon Fire TV and the Roku. Current Apple TVs are relatively pricey: you pay £199 for the entry-level model and £219 for the model with twice as much storage. Yet that has not always been the case. The very first Apple TV appeared in 2010 and cost $99 in the United States at the time. That price later went down to $69,- in a period when there was hardly any competition.
Later, the Apple TV became more and more expensive, especially when Apple introduced a model where you can install apps and watch content like Apple TV+. If Apple releases a new model this year, it would be special because last year there was another update with a redesigned Siri Remote, a faster A12 Bionic chip, HDMI 2.1 and WiFi 6. Apple has a habit of taking a little longer. wait between Apple TV updates and keep the price relatively high. Even the somewhat older Apple TV HD still costs €159.-. Nowadays there is another way to bring Apple TV functionality into your home: by buying a suitable TV with AirPlay 2 when you need one (although you will miss a number of functions).
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Bloomberg has hinted meanwhile that Apple is working on an Apple TV with an integrated HomePod speaker and camera for FaceTime. It could also be released in the course of 2022, but it will not be a budget model. Probably ‘ie more expensive than the current €199.- model.