To compete against established brands, Nothing continues to rely on high visibility ahead of the launch of the company's first smartphone, phone (1), which was co-founded by former OnePlus founder Carl Pei.< /p>
After a new beta of the Nothing Launcher for all smartphones from Android 11 was released yesterday, which is supposed to give a preview of the Android-based phone (1) interface, follow today first details on the sale of the Nothing smartphone.
Telekom sells the phone (1) in Germany
In Germany, the phone (1) will therefore be marketed exclusively by the mobile communications provider Deutsche Telekom. In Great Britain, Europe and India, in addition to Deutsche Telekom, O2 UK and the Indian online retailer Flipkart will also be selling the smartphone, which is expected to be released this summer. In Germany and Great Britain, the phone (1) will be available in selected Deutsche Telekom and O2 stores, as well as online.
Prototype convinced Telekom
According to Torsten Brodt, Head of Consumer Segment Management at Telekom Germany, the innovative and different design of a prototype of the phone (1) convinced the company to work with Nothing.
Details about the phone (1) are still missing
phone (1) will be technically based on Qualcomm's Snapdragon platform, which SoC it will be dealing with exactly the company has not yet announced details of the design. Nothing also wants to communicate the price and the date for the market launch later.
With the hype surrounding the phone (1), which was deliberately built up in advance, Nothing runs the risk of exceeding the expectations of the ultimately not being able to satisfy customers. Technically, a revolution is not expected and the Nothing Launcher has disappointed many users so far. It remains to be seen whether the phone (1) will ultimately be able to stand out from the competition so much in terms of design and price that it is a surprise.