The month of October 2021 is; was particularly difficult for the automotive market in Europe with a heavy decline compared to the same period of 2020 (and also of 2019). To weigh on this extremely negative result, according to JATO Dynamics, the chip crisis that is causing a shortage of new cars at dealerships.
The shortage of semiconductors is proving to be as serious as the # 39; last year. We have seen the closure of factories across the continent and at the moment the industry is struggling to find a solution to the supply chain crisis.
The problem of supply of semiconductors is obviously having serious repercussions on car manufacturers. JATO Dynamics highlights that last month & egrave; It was the first time that the Stellantis Group achieved a result, in terms of sales, higher than that of the Volkswagen Group. In October, the Volkswagen Group recorded a loss of 42% with double-digit drops in all European countries, with the exception of Ireland. The semiconductor supply problem is also forcing car manufacturers to prioritize; to their most profitable models.
Car manufacturers are forced to prioritize; to their most segments sold, which means that the few semiconductors available are used exclusively to produce SUVs and EVs.
The market share of SUVs & egrave; jumped from 40.7% in October 2020 to a new record of 46.8% last month. Unlike traditional segments, demand for SUVs, according to JATO Dynamics, continued to gain momentum as manufacturers launched variants equipped with an electric motor. This segment & egrave; driven by the Volkswagen Group. Followed by Stellantis and Hyundai-Kia.
In October 2021 a total of 181,300 units & agrave; BEV and PHEV , accounting for 22.9% of the total market share, a new monthly record.
As electric continues to grow, diesel vehicles continue to lose ground, with a market share dropping to just 19%.
TOP 10 OCTOBER 2021
Let's start from the top 10 of the electric because & eacute; in October there is it was a real surprise. The Renault Zoe took the first position with 6,438 units & agrave; registered. The little French girl & egrave; it was a real best seller in 2020 but it had lost a bit of positions with the arrival of the new battery models from other manufacturers. In October 2021, & egrave; managed to return to the top of this ranking. A model that, although it does not have the latest technologies, continues to be appreciated.
We then find the Volkswagen ID.3 and the Dacia Spring which continues to sell well. The sixth place of the electric 500 should also be highlighted. A result that demonstrates the appreciation for this model even outside the Italian borders. Turning to the PHEV models, in first place we find the Ford Kuga. The Peugeot 3008 and Volvo XC40 complete the podium.
Level overall, in October 2021 the car more & ugrave; sold in absolute & egrave; was the Peugeot 2008 . Followed by the Renault Clio and the Peugeot 208. And the Tesla Model 3 which in September had been the most successful car; sold in absolute? In October it is not; not even entered the top 10 of electric. A result that does not surprise too much knowing the history of the American brand. As we know, deliveries are never linear and there are times when very few units are delivered to customers. and others where the cars arrive en masse. Furthermore, Tesla had pushed hard on the delivery of its cars ahead of the end of the quarter.
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