The beer White IPA Matters arouses outcry

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Published July 28, 2021 at 8:32 pm

Abroad. The Polish brewery Mentzen, which is owned by a right-wing politician, is overwhelmed with racist accusations after launching a commercial for its beer brand White IPA Matters. It reports the Daily Mail.

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White IPA Matters is an obvious reference to the left-wing extremist movement Black lives matter, and in the commercial a black man is seen drying glass in a bar.

He then gets a White IPA Matters beer, takes a sip, reads the label and exclaims:

– This was exactly what I needed.

On the wall of the bar is also a southern state flag.

The Mentzen brewery, run by Polish right-wing politician Slawomir Mentzen, has now been flooded with racist allegations, according to the Daily Mail.

– The beer exploits George Floyd's death and the racist backlash against the global Black lives matter , says Rafal Pankowski from the left-wing extremist organization “Never Again”.

According to Pankowski, the brewery also plays on “the racist history and symbolism of the American South”.

– By having a black person to drink this disgusting beer for advertising purposes, they mock the victims of racism, Rafal Pankowski continues.

– No decent beer drinker should be anyone contribute a single penny to this far-right fundraising stunt.

According to the brewery, White IPA Matters has a “taste of extravagance” with a combination of hops and “black Earl Gray” which gives the beer a “hop-like, fruity taste. with tea aroma “.