BMW activates eDrive Zones in Rome, Milan and Turin

BMW officially brought the eDrive Zones to Italy, activating them in Rome, Milan and Turin. This is a service dedicated to Plug-in hybrid models of the German brand. In practice, when the system detects that the car is entering a specific area of ​​the city & agrave; where & egrave; granted access only to low-emission vehicles, the mode is automatically forced; electric only . This technology ensures that electricity is automatically stored for use during the journey within the low-emission zone, if the destination is needed. inserted in the vehicle's navigation system.

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Until now, this opportunity it was not present in Italy but only in some cities & agrave; from other European countries. Specifically, this function covers the ZTL areas of Rome and Turin and of the Area C of Milan and is; aligned with the regulations currently in force in the respective cities. The BMW eDrive Zones service is; present on all plug-ins of the German brand equipped with the infotainment with the iDrive 7 operating system (standard for recent models and via OTA update for older ones) and uses the geo-fencing technology via GPS inside the navigation system of the vehicle.


In particular, it can & ograve; find on Plug-in models of the BMW 3 Series, BMW 5 Series, BMW 7 Series, BMW X3 and BMW X5. Obviously, it will be; also present on future PHEV cars of the manufacturer. On the navigator's maps, these & quot; zones & quot; are well marked so that the driver can easily identify them. The automaker has made it known that the BMW eDrive Zones will arrive in other cities & agrave; Italian over the next few weeks. Massimiliano di Silvestre , President and CEO of BMW Italia, commented:

The introduction of BMW eDrive Zones in Italy represents another important part of our holistic approach to sustainability. In fact, today it is; It is essential to adopt a circular approach to the issue, implementing a strategy that is attentive to all aspects: the choice of clean energy, efficient production, responsible use of resources, cutting-edge products, recycling. In this sense, a technology such as BMW eDrive Zones is; a striking example of how they can already be implemented; today measures capable of containing emissions especially when traveling in urban centers and in restricted circulation areas. We are proud to launch the service in Italy today and add Rome, Milan and Turin to the cities. European countries that already have; activated in recent months. In the coming weeks we will also extend it to other cities. Italian.

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