During EV Day , Stellantis talked about the future of some of its brands. As for Peugeot , for 2025 the manufacturer aims to offer a fully electrified range in Europe. A goal that is not difficult to achieve, given that the car manufacturer has emphasized that already; from 2021, thanks to the debut of the new 308, 70% of its models are; electrified (commercial vehicles included). And by 2023 it intends to reach 85%.
This process & egrave; started 3 years ago with the debut of the electric e-208 and since then have arrived, for example, the BEV e-2008, e-Traveler and e-Expert models and the Plug-in 3008 and 508. Peugeot highlights that in the first 5 months of 2021 & egrave; the second most generalist brand; sold in Europe in terms of total sales and & egrave; already the third largest generalist brand; sold for electrified vehicles. Linda Jackson , CEO of Peugeot, commented:
Electrification is at the heart of our strategy – Power of Choice -, which offers customers the possibility; to choose the motorization, thermal or electrified, plus; suits your needs. The good commercial results of our electrified models show that this strategy is paying off in Europe. Internationally, even in markets where electrification is gaining ground, we will use our portfolio of electrified models to stand out as an inventive, high-end generalist brand. Wherever we are, we want to be authentic engines of progress.
The strategy of the & ldquo; Power of Choice & rdquo; & egrave; made possible by the Group's platforms that allow the most advanced technology to be installed in a given model suitable: electric, plug-in hybrid or thermal. As for the new Peugeot 308, we remind you that & egrave; available with two Plug-in engines . The first with 180 hp (132 kW) and the second with 225 hp (165 kW). The autonomy in electric only reaches up to 60 km. Plug-in models can be purchased from 36,750 euros of the Hybrid 180 version in the ALLURE set-up. Deliveries from September.
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