Published June 16, 2021 at 3:36 pm
Media. Svenska Kopparberg takes the lead in a campaign to boycott the new British news channel GB News, which has been compared to American Fox News.
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GB News, which has recruited a number of conservative profiles, was launched on Sunday.
However, the fact that there is now a TV channel that is not left-leaning is striking to many, and a campaign was started by the left-wing extremist Stop Funding Hate to pressure companies to boycott GB News.
Svenska Kopparberg, which produces soft drinks, became the first company to announce that it will immediately stop advertising on the channel.
Thanks for bringing this to our attention. We want to make it clear to everyone that our ad ran on this channel without our knowledge or consent. Kopparberg is a drink for everyone and we have immediately suspended our ads from this channel pending further review of its content
& mdash; kopparberguk (@KopparbergUK) June 14, 2021
Then came a similar message from Ikea, who stated that GB News does not live up to their “humanistic values”.
< blockquote class = "twitter-tweet">
Hi there, IKEA has not knowingly advertised on GB News. We have safeguards in place to prevent our advertising from appearing on platforms that are not in line with our humanistic values and vision to side with the many people. 1/2
& mdash; IKEA UK (@IKEAUK) June 15, 2021
Nivea, Grolsch, Open University and Octopus Energy have also joined the campaign to book GB News, writes Daily Mail.