Carnival: revellers put billion

The carnival reaches its climax in Cologne, the carnival around a Million people are expected. Meanwhile, the zany Goings-on has become a billion-dollar business.

On Thursday is celebrated in the Rheinland, weiberfastnacht – exactly 11: 11 am. Thus, the so-called street carnival, ending on ash Wednesday began. In the weeks and months before that, since the “session opening” at 11. November, had taken place in halls of the carnival in the large meeting – the so-called meeting of the carnival.

From when to when this street carnival lasts officially, has now found the Cologne labour court. Reason for the judgment in the action brought by a waitress, with a formulation in your work testimony did not agree. She also had to work as a waiter Friday and Saturday after the weiberfastnacht (Thursday) and wanted to have noted in the testimony. This had been rejected by the employer. The court gave the woman the right and found official: at Least in Cologne, the carnival will take time from Weiberfastnacht until ash Wednesday – Prussian exactly are exactly 132 hours and 49 minutes.

Cologne on Thursday: at 11:11 began in the old market, the Cathedral city of the carnival in the streets of 2019.

Hundreds of thousands in Düsseldorf

In this and for this time a sales is made, calculated over the whole foolish time has exceeded one billion mark a long time ago. A view to the Düsseldorf makes the dimensions clear, has reached the zany Goings-on at the rose Monday. There, the “Comitee Düsseldorfer Carneval had released” last week, Figures to move into the North Rhine-Westphalian capital.

Thus, about 8700 carnival with 124 cars and 24 bands in the traditional parade to the organizers, several hundred thousand visitors will participate in this year. While Düsseldorf is in addition to Mainz, although a so-called carnival castle, both come, however, in the extent and significance of the carnival in the Cathedral city of Cologne.

“Berlin carnival – a bit of a can”

In the German TV channel RTL2, there is a series in which a millionaire see a few shows, such as hollow and tasteless, it can not go, if you know what to do with his money: “The Geissens”.

The dpa news Agency has found out what has that to do with carnival. Because apart from the fact that the TV millionaires look like they are dressed up constantly, is earned in your family with carnival money

.

The Agency reporter namely the Cousin of the TV Stars Herbert Geiss, owner of the costume merchant Deiters Frechen, near Cologne, visited:. Herbert Geiss is not disguised, but attaches importance to a sophisticated appearance. “Not dressed up to go to the office that goes,” he says, and is therefore, a tie, and the hair neatly parted.

In doing so, he makes his money with pirate or Princess costumes, clown clothes, or Cowboy Outfits. According to the self-promotion Deiters operates the “largest Carnival of the world”. So far, the company has 26 of its own stores in Germany, also in the carnival peripherals such as Berlin, Stuttgart or Frankfurt am Main is the costume business presence. Because “the Berlin can, in the meantime, Geiss a bit of carnival”.

The costumes of these four – to six-year-old girl in the Delitzscher Karnaval Association are also not very cheap.

The competition expands

To 30 million euros in annual sales, founded in 1921, the family came company, so in the financial year 2017/18 – that was a Plus of around 4 million euros. Five years before that (2012/13), sales stood at 13 million euros. The business is profitable, the Excess was most recently just under two million euros. The company has around 300 employees as permanent staff, 400 seasonal workers.

Among the direct competitors of the company Karnevalswierts from Würselen near Aachen. The company with around 40 employees (in 2017) would like to answer any press inquiries, but it is also on a course of expansion: it was Recently opened in the centre of Cologne, a new Shop, there are a total of nine points of sale.

Sales in the billions

Michael Hüther of Institut der deutschen Wirtschaft (IW) in Cologne attaches to the carnival industry, including costume retailers, good prospects. “Carnival is a booming business in the Trend of the time,” says the Professor. The economist estimates that the carnival turnover in Köln and Düsseldorf is around a billion euros.

Novel of the Wiesche from the Düsseldorf Marketing GmbH also refers to the importance of carnival for tourists, whether they come as day visitors or additional hotel nights booked. In addition, the rose Monday trains are important for the reputation of the city.

Gastronomy deserves to be sick and tired of

Alone in Cologne, the carnival of sales on the last Monday featured a study by the consulting firm Boston Consulting Group (BCG) rose to within ten years by 29 per cent to nearly 600 million Euro.

Also the cost for the sweet (candy) that it is raining at the carnival parade, contribute to sales.

The biggest chunk of the rest of the business, according to the study on the gastronomy, with 257 million euros. This was an increase of 34 percent compared to the previous study. For textiles – costumes – were issued to 110 million euros (plus 41 percent). Also, Hotels will benefit, because more revelers travel to the Cathedral city than in the past. In addition, Tickets for the carnival were meetings more expensive – the authors of the study believe that this is a “challenge”, which should be addressed.

With bad taste to make money

Previously, the niche is the market leader Deiters was almost only for carnival, today, it relies on the fact that people dress up also to other occasions: Also the products for Halloween, Oktoberfest, or themed parties are advertised. The jecke Season remains, but the essence is this: Two-thirds of sales makes Deiters with costumes and accessories that are worn to the carnival.

There is still a question to be answered: Which costume trend dominated this year: Princess or Punk-rocker girl, a pirate or a policeman? Here the rich TV-relatives of Herbert Geiss comes into play: The Trend this year are the clothes of the Flower Power Althippies and – under the term “Bad taste” – Jogging suits in the style of the 1980s.


  • Cologne carnival: Eleven tips for beginners

    For the first Time jeck?

    Not afraid of strangers revelers! Just the people lagging, drive and above all, participate. Say: When someone is hooked, swaying. If all of a sudden two hands on the shoulders, is probably just part of a Polonaise. This is very good! Even better: sing along – even if you can’t the Text the same. Hey, you have six days to clear it!


  • Cologne carnival: Eleven tips for beginners

    Kissing allowed!

    Not to frighten: to give A kiss, during the whole carnival, but especially on women’s carnival is a popular ceremonial. Whether on the cheek or on the mouth – a “Bützchen” is an expression of the carnival-wing joy of life and not to be confused with other desires. A friendly Bützchen renounce a mood killer.


  • Cologne carnival: Eleven tips for beginners

    Courage to the hat!

    Boring sailor outfits, in order that the Cologne is not work at all. Real revellers can be seen in imaginative, self-made costumes. Such a thing as “overdressed” can’t give it in the carnival. The absolute Minimum is the Cologne consensus, is a hat. In the design of the imagination is allowed to go quietly with a through – the harder, the better.


  • Cologne carnival: Eleven tips for beginners

    Klever costume!

    What pleases is permitted. Really good for a carnival costume is, if it is suitable for a party. For the outside – the word street carnival is to be taken seriously – and for indoors, in the Breweries and pubs. A perfect costume is it, then, if it still fulfills another important purpose: You must be able to see that without a greater effort to find a toilet.


  • Cologne carnival: Eleven tips for beginners

    Ears on!

    For the Cologne, the “Trömmelche is” the Sound of the street carnival. Where the music groups, and Marching Bands, atmosphere is guaranteed. People dance spontaneously, to sing and sway. Up early in the Morning. The Good mood of the musicians come not only from Cologne and the surrounding area, but from all over Europe, some for many, many years. So let’s get behind!


  • Cologne carnival: Eleven tips for beginners

    In time to buy Tickets!

    Wives night: 11:11 am will be opened at the alter Markt in Cologne’s old town, the street carnival is officially – with a fat stage program. All of the major carnival bands. So many want to be part of that, the Area bursts starting at 9 a.m. at the seams. Only those who have a Ticket. Not for the spontaneous carnival. Does not – because it is also celebrated elsewhere.


  • Cologne carnival: Eleven tips for beginners

    Celebrate with moderation!

    Already on normal days, the zülpich street is in the University district, a popular pubs and nightlife mile. From Weiberfastnacht it will become a Hotspot for binge drinking. Unfortunately. With carnival, the unrestrained mass binge drinking has to do in the eyes of the Cologne. You make a big bow around this road. Relaxed celebrations it can be, for example, in the Severin street.


  • Cologne carnival: Eleven tips for beginners

    Maintained crash!

    If you want to experience the mood, like the Cologne she loves, is in a pub or a brewery properly. It is worthwhile to leave the Radius of the Cologne Cathedral. Because in any and every part of the city is celebrated. Queue to stand is usually funny because it comes across as self with the other into the conversation, and even a few Cologne songs can practice.


  • Cologne carnival: Eleven tips for beginners

    Kölsch-Knigge

    In the pubs there are, if at all, only standing tables, and the Rest is dance floor. The kitchen stays cold, the tap is running hot. What tourists are surprised again and again: the beer – the Kölsch comes from all alone with the host. Here you ordered, you ordered. For the best: beer lid on the glass. The revelers on the photo here, have all of the thirst.


  • Cologne carnival: Eleven tips for beginners

    What train do I take?

    Anyone who thinks there is in Cologne, a carnival procession, namely the carnival, you are wrong. From Weiberfastnacht on, there are a variety of removals. Colorful, outlandish costumes, the hallmark of the “Schull – and Veedelzöch”. Only schools and clubs, all the costumes are self-made. The best groups will be awarded a prize and allowed to run in the next day at the rose Monday parade.


  • Cologne carnival: Eleven tips for beginners

    Stay until the very end!

    The Nubbel is a straw doll that hangs during the carnival on the facades of some of the pubs. In the night to ash Wednesday, it is removed and carried in a procession, “the grave”. With the Nubbelverbrennung the carnival is over then. Anyone who witnessed this Ritual, understand that carnival is more than a Party. It is a folk festival that connects people in a magical way.

    Author: Anne Termèche



Posted

in

by

Tags: