More and more German to order online and return the goods. Not all returns are able to sell to the dealer again, much destroy. Greenpeace sounds the Alarm and calls for a disposable ban.
Greenpeace has collected over 145,000 signatures against the destruction of returns in Online trading and is now officially on the environment state Secretary Jochen Flasbarth presented. “Large Online retailers such as Amazon, but also textile companies like H&M and Burberry have been in the last year in the headlines, that they destroy in great style as good as new goods and returns,” explains Viola Wohlgemuth of Greenpeace, which directs the Kamagne.
“We Were calling enabled, therefore, from the Ministry for the environment, a destruction of the prohibition of new and use.” In countries such as France have shown that such bans bring a lot of – therefore, the French government plans to extend the currently food-limited regime on textiles and other sectors.
There are the “mass” destruction?
With certainty we can say that more and more people buy clothes, electrical appliances, furniture, or even food on the Internet instead of in the business. It is also clear that in the case of Online purchases, the proportion of returns increases. During 2016, one in ten was sent back to purchase, it was a Bitkom study estimates that in 2018, already one in every eight. In Figures, this means a few hundred million returned packages per year.
Large selection, convenient, and available around the clock – Online Shopping for many attractive
But then it will be spongy. This is because, with accurate information, what do you do with returns that hold back most companies. On demand, Amazon tells only: “products returned from customers, go back either to the supplier or, as in most cases – more sold. Every return shipment to Amazon through a rigorous inspection, quality tested, and if necessary, repaired and repackaged, and whenever possible on the program ‘Amazon Warehouse’.” There, customers could open to buy and hardly used products at greatly reduced prices.
In addition, according to Amazon, could the residual item dealers bid on products. No more re-sellable goods to work with the non-profit platform Innatura, the in-kind donations. Food Amazon cooperates, according to his own statement, with different panels.
Amazon: scrapping on request
Returns-destruction only as a last resort? In many media reports, the listened to in the past year, however, is different. Was initiated the debate with a television contribution of the ZDF magazine “Frontal 21”. Citing internal documents and statements by employees, it means that Amazon tons of function shreds.
That may be so, explains returns Management researchers Björn Asdecker of the University of Bamberg. However, there is no such products in the garbage containers, the shows of the TV report, probably less to do with Amazon-returns, but the goods to external retailers.
“These providers can rent on Amazon a place to camp. If you do not see that certain products sell and accordingly, the storage is no longer worth it, takes Amazon to request the scrapping.”
Greenpeace’ claim to the policy: “Stop the destruction Were in mint”
Wohlgemuth, Greenpeace is the practice of the Online trading market leader, known: “external traders with the store at Amazon is too expensive, you can use the product to either send back or destroy. Send it back is more expensive, and then needs to be found, a new storage location. Amazon is offering the dealers a scrap at cheap prices and the destruction is accelerating, in part, a brand new product.”
To sell 30 percent of the goods
So questionable, this practice of Amazon and, more generally, the throwing away of old stocks, due to cost reasons, in the trade, it is of little returns seems to be a specific Problem from Online. According to a study by the EHI Retail Institute, on average, 70 percent of the returned articles as A product, so without blemish, for the customers shipping. That is, in the reverse conclusion, however, as some media and organisations interpreted the remaining 30 percent will be destroyed. Because it remains, as Amazon described, for example, the sale as B-stock or use as a donation.
That goods cannot always be sold one-to-one again, the EHI study, mainly due to the fact that the quality is affected so much so that the treatment would not be possible or economically too costly. But also, seasonal goods no longer corresponds to the current offer, plays a role.
Product information to minimise returns
Specifically for Amazon returns Management researchers Asdecker estimates that the group destroyed in Germany every day Thousands of shipments – if you keep in mind, however, that the Online giant send of the day, more than two million packages, the proportion of destroyed goods correspondingly low. In such a large scale, as it suggest the “Frontal 21”-contribution, goods thrown away at Amazon to his knowledge, anyway.
So it’s not at all only in addition, goods will be sent back and, if necessary, destroyed, according to Bitkom a lot of Online stores to detailed product information, clothing about, how far, or close to, the product fails. With 360-degree images or Videos traders can convey to the buyers, therefore, also a product better.
Amazon says: “We will make the decision to purchase a wealth of information available.” In order to minimize the number of items sold in the warehouse, working you, also, to continuously improve demand forecasts.
Throw away is often more profitable than recycling
Even though many traders can improve their returns and destruction, the balance sheet certainly, and they have the responsibility by encouraging the irresponsible Ordering of some customers on the Internet due to economic reasons, many companies destroy, apparently, as little as possible.
Returns the environment are technically a Disaster – from product destruction not to mention
It may be that it is more profitable, a product to throw away, instead of preparing for the sale, according to Greenpeace employee, Wohlgemuth, in itself, a scandal: “This is simply due to the fact that the goods are produced to cheap. We don’t pay enough for the resources behind a product. If a garment is sewn, piece for two Euro in Bangladesh and 60 percent of the price to go alone for Marketing plan, then you know how it comes to something like this.”
The policy could force companies by law to shred the goods, even if it would be economically the most rewarding. Wohlgemuth is determined: “Mr Flasbarth has promised us that our concerns will now be examined by the Ministry of the environment. We will see how it goes in the next few months. And, where appropriate, of course.”