The chief operating officer of EA reports that the revenues from the digital sale of games that of the retail sales within the next few years will transcend. The company would then also its business model to the change in the direction of online and mobile games.
According to coo of EA, Peter Moore, the company more and more revenue from online and mobile games to generate, ” he told Reuters. For this fiscal year, that EA will be from march to march, the company 41 social mobile and free-to-play games available in which there is possible later this year is still more to be announced. EA has made the last year a few ontwikkelstudios of social games, such as PopCap, biggest names in internet entrepreneurship and KlickNation acquired.
The past fiscal year achieved EA’s $ 1.3 billion in revenue from digital sales. For the fiscal year 2012-2013 do they expect 1.7 billion dollars to earn, with the digital market, compared with 2.6 billion with the sale of physical goods. From these figures it considers Moore to be able to conclude that the number of digital downloads of games, the sales of retail within a few years would exceed.
Think further to the coo that the company within two or three years more will work with digital media than with physical, tangible media. “But,” says Moore, “as long as customers something tangible to drive want to buy, we will physical media continue to offer.”