Twitter wants after the introduction of promoted tweets in the coming months a number of new forms of advertising to introduce. The microblogging think, among other forms of advertising that video and audio clips.
According to Twitter ceo Dick Costolo, the current promoted tweets a success. These tweets contain your ad text and appear in the timeline of Twitter users, in official Twitter clients such as TweetDeck or when entering searches.
Costolo had at the Web 2.0 Summit in San Francisco know that the microblogging service is considering within a few months of new advertising formats to offer, so reports Mashable. One of the candidates would be the so-called rich media ad model, where the audio and video content in the timeline of Twittergebruikers is placed. How this advertentievorm exactly will look like and which users first to see will get, is still unclear.
The ceo promised that in the long term, a better history function will offer. Some users complain about that they are older tweets and direct messages no more can be found on the Twitter site. Costolo had at the Web 2.0 Summit mentioned that Twitter a value of approximately $ 8 billion.
The ceo in september announced that the social network now a hundred million users. Half of this would be monthly, at least once login to the social network.