Many games are too expensive and it would be good for the industry as games become cheaper. That says Bethesda Softworks’ Todd Howard, the man behind The Elder Scrolls V: Skyrim. This game is, of course, or sixty euros worth.
In the next edition of the magazine PSM3 sets Howard that 60 euro a lot of money for a game. “I think for a long time that games are too expensive, I will place us not in that category – but 60 euros is a lot of money for entertainment”, says Howard. “I think the good news is that in certain markets – pc, iPhone, mobile – prices fall. But it would also be good if the industry were more games for 20 or 30 euros would be offering, because for 60 euros I’m not game to try it out. The focus is not only on the financial investment, it is also about the time investment. It’s different than a movie.”
Howard has been at developer Bethesda Softworks, the title, game director and is the head of the team that made the rpg The Elder Scrolls V: Skyrim develops. The game should be in november come on the market.
Howard is not the first to exhaust about the high price of games. So let Olivier Comte, senior executive from publisher Namco Bandai, already in 2010, know that he is the traditional price point of $ 60 are too high. Given the development costs, the price is good for publishers and retailers, but according to Comte, is the price for the consumers too high. THQ ceo Brian Farrell did last year with similar statements.
That the price of games down, without the revenue of publishers in danger, according to a study of developer Valve. At the end of 2008, Valve an experiment on his downloadplatform Steam, where publishers and developers were encouraged to make the price of their games to experiment with. That study found that there is much more profit on the sale of games can be made if the prices go down.