Nikon has the first quarter of its financial year a lot in the plus closed. Despite the aftermath of the tsunami were more cameras and lenses sold. Also sold the manufacturer more equipment for the production of chips and lcd’s.
Nikon knew in the first quarter of its fiscal year, which ends on 31 march 2012, significantly more cameras and lenses to sell than in the same quarter a year earlier. So, sales of dslr’s from 1.03 million to a level of 1.36 million units. Also, sales of interchangeable lenses with 440,000 in to 2 million pieces, while there is almost a half a million and more compact cameras were sold. The sales of nikon’s compatible with a variety increased in the first quarter with 18.2 percent to 1.53 billion, while the operating profit by 15.4 percent increase to 291,9 miloen million euro.
The increased demand for dslr’s Nikon is probably to be traced back to the introduction at the end of 2010 the D3100, a popular entry-level dslr, and the D7000, while the beginning of this year the D5100 was introduced. By a faster than expected recovery of toeleveranties of components could be Nikon to this increased demand. The factory in Sendai, where nikon’s professional dslr’s, had some time to close as a result of the tsunami in march this year. The company moved, therefore, more part of the production lensmounts of camerabodies to Malaysia.
As a result of the good first quarter from Nikon sales for the whole financial year has been adjusted upwards. Instead of an earlier estimate of 4,29 million dslr’s think the company is now 5.4 million copies to sell. The expectation is that Nikon at the end of August the successor to the Nikon D3s and D700-dslr announce. Also increases Nikon’s forecast for the sale of interchangeable lenses with nearly 20 percent to 7.6 million lenses, while the company also 1,24 million and more compact cameras are thinking to sell, up to a total of 15.5 million units.
Other parts of the company were also heavily in the elevator. So increased sales of the Precision Equipment Group with 21.4 percent to 568,5 million euros, while the operating profit by 9.9 percent, and increased to 97,7 million euro. The Precision Equipment Group develops and manufactures equipment for the production of computer chips and lcd’s. For Nikon as a whole, turnover increased by 40,4 per cent to 2.26 billion euros, while the operating profit by 25.6 percent to 339,9 million euro increased.