Gamescom: Cloud Gaming is completely changing the game industry

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One of the trend themes of this year’s game fair, Gamescom, is the so-called Cloud Gaming. But what is all behind it?

  • Gamescom: the game industry changes

    Waiting for the latest games

    1150 exhibitors from over 50 countries, the latest games, weird costumes – the pulls again this year, hundreds of thousands of gamers to Cologne, Germany. The organizer of the 11. Gamescom expecting a record attendance. Last year, around 370,000 people. Although the fair opens to the public officially only on Wednesday, there were many people already on Tuesday in line to test the latest games.

  • Gamescom: the game industry changes

    Gamble is far from grassroots sport

    Every second German is playing – on the phone, with the console or on the PC. So anyway, it has been calculated by the Association of the German Gaming industry “Games”. The growth of the industry is considerable. In the first half of 2019, the turnover in Germany increased by eleven per cent to 2.8 billion euros. The catch: Only 4.3 percent of that came from developments in this country produced.

  • Gamescom: the game industry changes

    Gaming as a driver of innovation

    The policy promises to help. At Gamescom, the innovations were “Tomorrow”, said the German transport and digital Minister, Andreas Scheuer (CSU) during his visit to the fair on Tuesday. 50 million Euro to support game developers got in this year from the state. Scheuer wants to work to ensure that the financial support continues.

  • Gamescom: the game industry changes

    Trailer extravaganza to kick off

    On this Open-World space shooter Fans will have to wait a bit. “Everspace 2” comes at the earliest on the market next year. In the case of the live show to kick off the Gamescom, but there was already a foretaste, in the same way as the interactive Thriller “Erica” of Sony and the upcoming releases of “dimensions 5” and “Borderlands 3”.

  • Gamescom: the game industry changes

    The race to a streaming provider

    Top of the agenda this year: The Cloud-Gaming. Microsoft is presenting at the Gamescom will be “Project xCloud”. And also providers such as Google want to stream games in the future via the Internet. Even for elaborately-designed Games, users need no expensive Hardware and more. Sticking point at the Cloud Gaming could be in Germany, but the poor coverage with fast Internet.

  • Gamescom: the game industry changes

    The time of the console is over?

    The Wii of Nintendo was as of 2006, a Revolution in the consoles. This year, the unveiling of a new Generation of game consoles is on the Gamescom. While Sony and Co are working on new models, but they are not coming before 2020 on the market. Probably, as industry observers expect that the console era is drawing to a close anyway in the end.

  • Gamescom: the game industry changes

    Hardware for Immersion

    Despite the rise of Smartphones: The market for computers and monitors is growing. According to the market research Institute Gfk, sales of Gaming Hardware rose in the first half of 2019 worldwide by 15 percent compared to the same period last year – North America not included. Especially popular Curved monitors, curved screens are so that the user completely in the game can dive.

  • Gamescom: the game industry changes

    Digital Competition

    On growth can also look forward to the E-Sport. And, though the German Olympic sports Confederation does not acknowledge the Digital Competition as a sport. In Germany, sales rose, according to consulting firm PwC, in the last year by 22 percent to EUR 62.5 million. The most important revenue source of the sponsorship is. Worldwide, the German market is on place 4 behind the US, South Korea and China.

  • Gamescom: the game industry changes

    The Cosplayers are going to

    A analog Hobby and yet indispensable at every Gamescom: Cosplay. This year will be held at the fair, competitions the best costumes. The from Japan coming Trend tries to make a character from a Manga, movie, or video game as faithfully as possible to imitate.

    Author: Josephine Schulz


  • Gamescom: the game industry changes

    Waiting for the latest games

    1150 exhibitors from over 50 countries, the latest games, weird costumes – the pulls again this year, hundreds of thousands of gamers to Cologne, Germany. The organizer of the 11. Gamescom expecting a record attendance. Last year, around 370,000 people. Although the fair opens to the public officially only on Wednesday, there were many people already on Tuesday in line to test the latest games.

  • Gamescom: the game industry changes

    Gamble is far from grassroots sport

    Every second German is playing – on the phone, with the console or on the PC. So anyway, it has been calculated by the Association of the German Gaming industry “Games”. The growth of the industry is considerable. In the first half of 2019, the turnover in Germany increased by eleven per cent to 2.8 billion euros. The catch: Only 4.3 percent of that came from developments in this country produced.

  • Gamescom: the game industry changes

    Gaming as a driver of innovation

    The policy promises to help. At Gamescom, the innovations were “Tomorrow”, said the German transport and digital Minister, Andreas Scheuer (CSU) during his visit to the fair on Tuesday. 50 million Euro to support game developers got in this year from the state. Scheuer wants to work to ensure that the financial support continues.

  • Gamescom: the game industry changes

    Trailer extravaganza to kick off

    On this Open-World space shooter Fans will have to wait a bit. “Everspace 2” comes at the earliest on the market next year. In the case of the live show to kick off the Gamescom, but there was already a foretaste, in the same way as the interactive Thriller “Erica” of Sony and the upcoming releases of “dimensions 5” and “Borderlands 3”.

  • Gamescom: the game industry changes

    The race to a streaming provider

    Top of the agenda this year: The Cloud-Gaming. Microsoft is presenting at the Gamescom will be “Project xCloud”. And also providers such as Google want to stream games in the future via the Internet. Even for elaborately-designed Games, users need no expensive Hardware and more. Sticking point at the Cloud Gaming could be in Germany, but the poor coverage with fast Internet.

  • Gamescom: the game industry changes

    The time of the console is over?

    The Wii of Nintendo was as of 2006, a Revolution in the consoles. This year, the unveiling of a new Generation of game consoles is on the Gamescom. While Sony and Co are working on new models, but they are not coming before 2020 on the market. Probably, as industry observers expect that the console era is drawing to a close anyway in the end.

  • Gamescom: the game industry changes

    Hardware for Immersion

    Despite the rise of Smartphones: The market for computers and monitors is growing. According to the market research Institute Gfk, sales of Gaming Hardware rose in the first half of 2019 worldwide by 15 percent compared to the same period last year – North America not included. Especially popular Curved monitors, curved screens are so that the user completely in the game can dive.

  • Gamescom: the game industry changes

    Digital Competition

    On growth can also look forward to the E-Sport. And, though the German Olympic sports Confederation does not acknowledge the Digital Competition as a sport. In Germany, sales rose, according to consulting firm PwC, in the last year by 22 percent to EUR 62.5 million. The most important revenue source of the sponsorship is. Worldwide, the German market is on place 4 behind the US, South Korea and China.

  • Gamescom: the game industry changes

    The Cosplayers are going to

    A analog Hobby and yet indispensable at every Gamescom: Cosplay. This year will be held at the fair, competitions the best costumes. The from Japan coming Trend tries to make a character from a Manga, movie, or video game as faithfully as possible to imitate.

    Author: Josephine Schulz


Cloud Gaming can be actually quite easy to explain. Instead of a disc or a hard drive the games are installed in a data center, the Cloud, and can be streamed via the Internet at any place and on any device. The player does not need a high-powered PC, but just a stable Internet connection.

Cloud Gaming has existed for ten years, but really didn’t set it up yet. That could change this year, thanks to new services such as Google Stadia. Stadia promises to its users, the games provided on each screen to play on Smartphones, computers, televisions, Tablets. Everything the User needs, is Google’s Chrome Browser and an Internet connection. The matching Controller Google with provides. In November, the supply in the United States, Canada and several European countries will be available.

Google Stadia comes in November on the market

Easier access to digital Games

The advantage of such a “Netflix for games” is that it can reach user groups that have been interested so far, maybe, for digital games, but no console or High-End PC with no access to current productions had. The worth on the one hand, economically, which is why industry giants like Sony and Microsoft have their own Cloud-Gaming services in the Portfolio. The could play but also for a better Image of video gamers to worry about. While Binge-Watching of the series is today recognized in all social layers of society, to be adults that spend a lot of time playing with video looked at – at least in Germany – still weird.

With Project xCloud also Microsoft relies on Cloud Gaming

No Internet? That’s bad luck!

A major drawback of Cloud gaming, however, is that it only works with a stable Internet connection. Delays in the Transfer mean in the case of digital Games, quickly the Bildschirmtot. Unlike the movie streaming, in the parts of the movie already pre-loaded can be, video games are an interactive Medium, which does not allow it to load scenes prior. Finally, the player, what happens next decides. So a game can run at a weak Internet connection to more liquid, is creativity. In PlayGiga, a Spanish Cloud-Gaming provider, it is in such cases is about the graphics down.

Casual and family games for the mass market

Nevertheless, Cloud Gaming is the next big upheaval in the game industry and will have a significant impact on digital games. Now Casual Games are on the rise. The are casual games like “Candy Crush Saga”, are easy to learn, and already Smartphones have conquered. Also family games like the “Lego”Games, which can be also excellent to second on the Couch to play, is something the users well, reveals Juan Carrillo, Product Director of PlayGiga, in an Interview.

“Candy Crush Saga” refers to casual gamers, which would not be likely to regard this as a Gamer

Challenges for developers

For developers it will become more and more important, their games for different platforms, such as Cloud Gaming seamless Switch from TV, to Tablet, to Smartphone and to PC possible. Also on a shorter dwell time of the users, the developers will have to take. A large game library tempted, finally, to many games to get a taste of, instead of hundreds of hours in one of the titles.

In-house productions probably

In the long term, the Cloud Gaming providers could occur at the same time as a game developer. Because the streaming services know on the basis of the use of figures of exactly what your subscribers want. Netflix makes it with his own productions in the Film and series area.

With so many providers, that are currently on the market, the user must have a value, to decide for a particular provider. Because it is unlikely that a player completes several Cloud-Gaming subscription. Finally, many people have subscribed to multiple streaming services for movies, TV shows, music, or sports coverage.