Google announced the Admeld, takes over. Admeld, a company that provides services in the advertising market. The internetgigant will the acquisition make it easier for customers to ads on their sites.
Publishers using Google’s ad network, advertising, on their website want to place, should make it easier to get thanks to the tools of Admeld,, so let Google know on his weblog. Also, customers should get more help to fill the space that is intended for ads. Google responds to own say to customers, claiming that the manage ads on the website too complicated.
Allegedly Google will pay $ 400 million for Admeld,. An attempt of Google to earlier this year, the company, for an amount between 150 million and 200 million dollars, would have failed. Admeld, is not the first company that Google acquired with a view to expanding the services on the advertising market. Previously took Google all of Doubleclick for an amount of 3.1 billion dollars. Also Admob, especially mobile ads serves, was acquired. To do this, Google paid 750 million dollars.